Consultation Report: Restricting Marketing of Unhealthy Food and Beverages to Children in Canada

As part of the Healthy Eating Strategy, Health Canada is proposing to restrict the marketing of unhealthy food and beverages to children. In the summer of 2017, Canadians were asked to provide feedback on a proposed approach. We received over 1,100 responses. This input is being used to develop policy recommendations and to draft regulations, including what is meant by unhealthy food and what kind of marketing should be allowed. The consultation report is now available at:

Please spread the news about the release of this report to your colleagues and others who may be interested.

Policy analysis and drafting of regulations are ongoing. There will be further engagement opportunities as the process continues. Should you have any questions about this initiative, please email with the subject line: Marketing to Children.

If you are interested in receiving information or participating in future consultation opportunities please add yourself to the CSIMS registry here: For the “areas of interest” page, be sure to include ‘‘Canada’s Food Guide/Nutrition’’ in your selection.  All future communication from our Office will be sent using this system.

The Government of Canada is committed to openness and transparency. Health Canada supports this commitment by making more information available to Canadians. We are providing increased opportunities to participate in discussions on government policies and priorities. We encourage you to carefully read our new approach to transparency of stakeholder communications.



Hasan Hutchinson

Director General

Office of Nutrition Policy and Promotion

Health Canada